301 Simple Things You Can Do to Sell Your Home Now and for More Money Than You Thought: How to Inexpensively Reorganize, Stage and Prepare Your Home for Sale

301 Simple Things You Can Do to Sell Your Home Now and for More Money Than You Thought: How to Inexpensively Reorganize, Stage and Prepare Your Home for Sale

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Numerous studies show that a house that is well polished on the surface and staged properly will appeal to more buyers, sell faster, and most importantly for more money. You may not be able to improve the market value of your house, but you can improve its marketability. Remember: first impressions count the most. Home Staging is the art of decorating a home to sell fast and for the highest amount. Home stage experts and consultants get thousands of dollars to do what you can easily do inexpensively, with little or no money. Keep in mind this important fact: the way you live in your home and the way you market it for sale are two very different things. In this groundbreaking new book you will learn how small colour changes will increase your home s value, minor repairs and de-cluttering tricks, how to rearrange your furniture and art work, decorating tips and ideas, how to look at your house from the buyer’s viewpoint, how to add minor accessories, which items stay and what must go, which minor changes will bring you the greatest return, how to bring out a home’s best features, table settings, candles, what photos must go and which ones stay, how to minimise problem areas, how to position your house for the marketplace, what music to play, what scents to spray, how to use design psychology techniques, lighting techniques, landscaping secrets, what to do with garages, basements and attics, what colour you should never use, how to ensure a positive traffic flow through rooms, how to use mirrors and natural light, and much more. This exhaustively researched book is the ultimate resource for novices and pros alike; it will guide you through every step of the process with hundreds of innovative ideas that you can put to use right away. This book gives you the proven strategies and innovative ideas used by the expert s everyday that you can easily do your self. The book also includes a full-colour insert packed with photos of before and after shots!



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Price Measurements of Residential Real Estate Markets

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There is no perfect measure for any broad financial market activity, and real estate markets are one of the most difficult to measure accurately. There are a number of methods for measuring prices and price changes in residential real estate markets. These include the median price, the median price per-square-foot, and the Case-Shiller indices.

Markets for stocks, bonds and other securities are the most widely reported and measured financial markets. It is relatively easy to measure activity in these markets because all sales are recorded at a few central exchanges and the “products” are uniform (one share of stock is equal to another). In contrast, real estate markets are much more difficult to evaluate. Real estate transactions are recorded into the public record in thousands of locations across the country. Keeping an organized database of these records is such a daunting task that the title insurance industry has taken this responsibility as part of its business model, and many people are devoted to the arduous task of obtaining and organizing these records on a daily basis. Real estate does not have the uniformity of stocks or other financial instruments. Each property has unique qualities that differentiate it from all other properties making like-kind comparisons very difficult.

Geographical location is a major influence on the value of real estate. Even if two properties could be found with identical physical characteristics, the values of these properties could vary considerably based on where they are located. Ideally, a market measure would record the changes in sales prices of identical assets or in the case of an index, a group of similar assets. The unique nature of real estate assets makes it difficult to use standard measures of reporting utilized in other financial markets.

Due to the problems of asset uniformity and variability based on location, real estate markets are typically measured using some form of median pricing over a specified geographic area. The median is a statistical measure of central tendency where half the data points are above and half the data points are below. For instance, in a list of 5 numbers sorted by size ($100,000, $200,000, $300,000, $500,000, $900,000,) the third number in the list ($300,000) would be the median because it has two numbers that are larger and two numbers that are smaller. The median ($300,000) is used rather than an average ($400,000) because a few very expensive properties can increase the average significantly, and the resulting number does not represent the bulk of the price activity in the market.

One of the problems with a median as a measure of house prices is a lag between when a top or a bottom actually occurs and when this top or bottom is reflected in the index. During the beginning of a market decline, the lower end of the market has a more dramatic drop in volume than the top of the market. This causes the median to stay at artificially high levels not reflective of pricing of individual properties in the market. In other words, for a time things look better than they are. At the beginning of a market rally, transaction volume picks up at the bottom of the market at first restarting the chain of move ups. During this time, the prices of individual properties can be moving higher, but since the heavy transaction volume is at the low end, the median will actually move lower.

The median is a good measure of general price activity in the market, but is does have a significant weakness: it does not indicate the value buyers are obtaining in the market. The houses or structures built on the land compose the most significant portion of real estate value in most markets. These structures deteriorate over time and require routine maintenance that is often deferred. During times of prosperity, many people renovate homes to add value and improve their living conditions. The impact of deterioration and renovation of individual properties is not reflected in the median resale value. Also, at the time of sale, there are often buyer incentives which inflate the recorded sales price relative to the actual cost to the buyer. These buyer incentives also distort the median sales price as a measure of value.

Many data reporting services measure, record, and report the average sales cost on a per-square-foot basis to address the problem of evaluating what buyers are getting for their money. For instance, in a declining market if people start buying much larger homes at the limit of affordability, the generic median sales price would remain unchanged, but since buyers are getting much larger homes for the same money, the average cost per-square-foot would decline accordingly. This makes the average cost per-square-foot a superior measure for capturing qualitative changes in house prices; however, this method of measurement does not capture the relative quality of the square footage purchased, only the price paid for it. High quality finishes may justify a higher price per square foot. There is no way to objectively evaluate the impact finish quality has on home prices. The main problems with using the average cost per-square-foot to measure price is that it does not provide a number comparable to sales prices since it has been divided by square feet, and it is not widely measured and reported.

To address some of the weaknesses of the generic median sales price as a measure of market value, Karl Case and Robert Shiller developed the Case-Shiller indices for measuring market trends. This index measures the change in price of repeat sales. It solves the dilemma of pricing like-kind properties, almost. Although these indices capture the price movements of individual properties far better than the generic median sales price, it does not take into account value added through renovation and improvement. To address this issue, the index gives less weight to extreme price changes assuming the outlier is a significant renovation. However, if there is a market-wide renovation of properties, as was the case in many markets during the Great Housing Bubble; this will cause a distortion in the index. The other weaknesses of the Case Shiller indices concern how and where it is reported. Since it is an index of relative price change rather than a direct measure of price, the index is reported as an arbitrary number based on a baseline date; therefore, the numbers are not useful for evaluating current pricing. The index is also confined to 20 large metropolitan areas around the United States. The large geographical coverage areas are required to obtain enough repeat sales to construct a smooth index. The broad yet limited geographical coverage fails to capture price changes in smaller markets. Also, since the Case-Shiller index is a measure of changes in prices of sales of the same home, it does not include any newly constructed homes. No measure is perfect, but the Case-Shiller index is the best at measuring historic movements in pricing because its methodology is focused on repeat sales of the same property.

The Great Housing Bubble was an asset bubble of unprecedented proportions. Between 2000 and 2006 Home prices increased 45% nationally, and in California home prices increased 135%. Had this amazing price increased coincided with a period of high inflation, it may not have been indicative of a price bubble, merely the general increase in prices of all goods and services; however, inflation was low during this period. The inflation adjusted price increases nationwide were 23% and in California it was 100%. There was no great improvement in the quality of houses justifying the higher prices. Although some homeowners made cosmetic improvements, the vast majority of homes were unchanged during this period, and many deteriorated with age. Resale homes did not undergo any form of manufacturing process where value was added to the final product. There was little real wealth created during the bubble, just a temporary exaggeration of value.

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Source by Lawrence D Roberts

How to Sell Real Estate

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Now that's a question that does not have a simple answer. In the real estate industry today many experts claim that 10% of those selling real estate for a living make 80% of the money. I believe that ratio may hold true in most selling careers. So what really sets these top producing sales people apart from the crowd? Are salespeople born that way? Can you learn to become a top producing sales person? The answers are yes in both cases. Some people are born sales people and some people have to learn how to sell. In both cases the gifted and those who have to learn still have to learn the industry they are involved in while real estate, automobiles, furniture, investments, mortgages etc. Product knowledge is an essential ingredient of any successful sales persons ability to perform above the average. So we can safely say product knowledge is essential to selling anything successfully. Anyone can learn about the product. That just takes effort or work.

Now let's discuss gifted versus learned ability. We all know people with personal magnetism who have the type of personality that joins others to them. People just like to be around them. These people do not have to work as hard to attract the business to them. That describes the gift in a nut shell. It's just that simple. This gift will make the start of any sales career easier because they have a larger sphere of influence than the average person just based on their magnetic personality. Here's the million dollar question though "Will this gift sustain their sales career?" The answer is a resounding "NO IT WILL NOT" As a matter of fact it may make them think the job is easier than it actually is and the first slump will prompt them to become disillusioned and leave the business. In this case the gift can become the curse as they've come to expect something for nothing. Even with the gift you still are required to apply the principles of success to any chosen career in sales. Learning how to sell real estate is as simple as that. You have to learn how to do it. That takes time, commitment, study, practice, perseverance, a source of knowledge and most importantly a good solid work ethic.

The first thing you need to focus on if you want to successfully sell real estate is yourself. What are your weak points and what are your strengths?

Now my experience has taught me that most people do not think they are lazy, lack drive and ambition or have a fear of success. This personal assessment must be brutally honest and look closely at your own self esteem. No success comes with out sacrifice and self improvement. Think about this! There is a reason you are not already successful. (assuming you are not.) If you are contemplating a career in real estate it must be in hopes of improving your life in some way. Now you may already have been successful in some other career and be confident in your own ability and comfortable with your own self esteem and that is great. For those that are not the first sale you have to make is to yourself. You have to convince yourself that you deserve to be successful ("What the human mind can believe." The human mind can achieve. ") Success Principle number one. Then you have to commit to learning what you require to learn to become successful selling real estate. ("Success can be learned when combined with belief and commitment") Success principle number two. How long a commitment? How about a lifetime? Knowledge is power in every aspect of life. Spiritual, personal and career. ("Successful people never stop learning") Success principal number three.

You see the key to selling real estate successfully is all about you. Only you can extremely determine your own success. The strongest assets of any successful salesperson is their own hearts and minds. If you start your real estate career on the right foundation you will be successful. That foundation is not the company you work for, not the person who trains you, not the location you work in and not some magic formula. That foundation is YOU. Last but not least success principle number four. ("Successful people always think of the other person first") In sales that call that empathy. A successful salesperson never sells their customers anything they do not need or want. Those sales people that do are called something else. Have you heard the term con person before? Sales person or con person both require the same skills with one all encompassing difference. That difference is honesty. Success long term can only be maintained by conducting your business with absolute honesty and integrity.

Yours In Real Estate

Larry Matthews

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Source by Larry Matthews

The 7 Steps For Smarter Home Buying

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The majority of Americans state one of their financial and life goals, is owning a home of their own. However, while some do so, many others fail to reach their goals. There are many reasons for this, including financial, credit, personal situations, family issues, uncertainty, indecisiveness, or lack of planning, amongst others. Buying a house is often a tense, somewhat scary time, because of the stresses, challenges, obstacles, and other, something unknown events. As a Licensed Real Estate Salesperson, in the State of New York, for over a decade, I have decided to dedicate this short article, to some of the basics, which hopefully might make you a smarter home buyer. Here are 7 basic steps to take.

1. Check your credit: Before you ever begin looking at homes, review your credit reports. You have the right to request a copy, for free, once per year, and do so, in order to know your credit score, and any negative factors, which may hurt your quest. What is your score? While there are mortgages for people with average credit, a score of 750, generally guarantees a better rate and opportunity. Is your report accurate, and if it is not, take the necessary, prescribed steps to remedy it? If it is accurate, and your score is not high enough, begin a disciplined approach, to pay back many of your outstanding debts, and improve your score and report, before you begin!

2. Pre – approval: Once you've done the first step, and taken all steps, speak to a recommended, quality, mortgage professional. Ask the individual to pre – approve you for a mortgage. This is far different from merely a pre- qualification, because pre-approvals go through the process of reviewing necessary financial documents, while pre – qualifications assume the information you supply is complete and accurate. Know how much mortgage you qualify for!

3. Decide the area: Where do you want to live, and why? Have you factored in, and considered, schools, transportation, safety, taxes, etc. Why have you selected this region? Once you've done that, is there a special section, you favor, and why? Consider all ramifications carefully.

4. Know your needs, and wants: How many bedrooms do you need, and does that take into consideration, future needs, or are you looking at this purchase, as a starter home? How much land do you want, and why? How many bathrooms? Are you seeking a fixer – upper, or a move – in, type of house? Develop a list of personal priorities, from the sunset!

5. Know your budget, and comfort level: There is often a difference between what you may qualify for, and how much monthly expense, you will feel comfortable, carrying! Know both of these. In most cases, you will need 20% down, and are you comfortable putting that down?

6. Choose the right agent, for you: Get recommendations, but always interview several real estate agents, before you hire one! Ask many questions, and have a thorough discussion, to be sure, you choose one which is right for you!

7. Compare; select; make offer: Ask your agent to provide information, so you understand what your budget might be able to procure, in the area you've selected. Look at recently sold homes, as well as those currently on the market. Remember, however, listing price and selling price, are not the same. Focus when you look at potential homes, and when you see one that's right for you, make an offer. Make a fair offer, if you are really interested.

Using these 7 steps will hopefully ease the process for you! Welcome to your new home!

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Source by Richard Brody

Maximise Your Success Online: Social Media & Digital Marketing for Beginners Tips & Tricks (Internet Marketing/Working from Home)

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The Top 10 Real Estate Agents in New Hampshire

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When you want to know which real estate agents in New Hampshire are in the top ten, you have to understand that they are according to many criteria. These criteria include everything from performance and service, to reputation and customer satisfaction.

The top ten New Hampshire real estate agents include both independent and agency agents:

  1. Buyer's Option Realty in Nashua specializes in the southern portion of the state. Its top agent, Joan Whitebook, has achieved the highest score with 154,681.
  2. Independent agent, Joan Mirantz, operates out of Concord and actively asserts buyers and sellers in the immediate area. Her reputation and success has given her the second place score of 120,048.
  3. Independent agent, Jay McGillicuddy, covers a broad range of areas, working out of Hampstead. He has achieved a high score of 119,856.
  4. Offering out of Dover, Bill Somerset, covers properties in Rochester, Somersworth, Rollinsford and Dover. He has an easily accessible website and has achieved a high score of 58,654.
  5. Jay and Monika McGillicuddy are a combination team with a score of 57,162, and are recognized for their superior service, experience, skills and knowledge of the Hampstead area.
  6. For properties in the north and lakes region, especially Lake Winnipesaukee, Kim Carpenter has gained independent success with a score of 44,712. She has proven herself as a powerful specialist in marketing and offers free consultations in Alton.
  7. Fred Light of Nashua combines his real estate score of 43,583 with services for other offices and real estate agents through his comprehensive web site.
  8. Alpine Lakes Real Estate in Woodstock offers twenty-five years of experience in a generally ski resort area, specializing in custom built homes. There score is 41,437.
  9. Judy Tuscano of Brentwood also has a long track record of experience covering local areas and parts of Maine. Her team provides twenty-five years experience with buyers and sellers, gaining a score of 38,218.
  10. Tim and Pam Ross-Wade work out of Wolfeboro, but serve the entire New Hampshire for both sellers and buyers. Their score of 37,733 has been earned through a reputation of professionalism, energy, experience, qualifications and unique knowledge.

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Source by Mathew Butka

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